Thursday, 17 August 2017

The Correct Way to Pronounce Primark


The biggest debate of all time to hit the fashion industry - well, in our opinion - has finally been brought to an end.

How do you correctly pronounce Primark?!

For years now we've been correcting others who don't say it the way you say it and from there going into a heating debate as to why you're right and they're wrong. All you have to do is look at the way it's spelt people!

 But finally Primark has caved and weighed in on the the whole fiasco and provided us with an official answer.

And so, the correct pronunciation is...

Pr-eye-mark, or Prymark. Meaning that those saying Pree-mark are well and truly wrong.

Take that!

Announcing over on their help section of their website, Primark put the answer to bed by replying to the question, 'how do you pronounce Primark?' with a very diplomatic; 'That's a very good question. We like to use Pre-Eye-Mark.' 

And with that the debate has been settled. Simples.

Next time one of your friends criticises the way you say Primark you can kindly refer them to the brands website and wait patiently to say 'I told you so'.

Books Open


Our books are openπŸ™‹πŸΌ 

No experience needed just need to be in proportion with good measurements.

Send images and measurements to if you would like to applyπŸ”œ

Friday, 4 August 2017

Peel-Off Foundation

Peel-off foundation, yes, it's a thing - are we even surprised anymore about the latest bizarre beauty craze? We've had feathered brows, glitter boobs, holographic hair and now peel-off foundation.

 Youtuber Raye Boyce tested out not4you's Real Skin Patch, a Korean product that is designed to act as a barrier between your skin and your make-up, and even help prevent acne.

Technically not a foundation, the mask is tinted to suit your skin tone and used before foundation - creating that barrier between skin and make-up.

After applying the mask to her face, Boyce says, "If I were to describe how it feels on the skin, it feels like I applied a thin layer of a peel-off mask." But after blending her foundation, the mask started to peel by itself.


And the verdict? "It's not working, guys," the vlogger says.

Another fad that'll be trending for a couple weeks and will appear all over your Instagram and YouTube and over time will fade into the background like every other beauty craze of 2017.

I think we'll just stick to our normal foundations and BB creams.

Diana: Her Story


A close-up of the Princess Diana wallpaper at her exhibition at Kensington Palace


Thursday, 3 August 2017

Model Call


PETITE SIZE 10s... we want youπŸ‘‰πŸΌ 

Must be between 5'1" and 5'3" and available for August and September πŸ’― 

Send images and measurements to the usual place...

Diana: Her Story



Inside the Diana: Her Story exhibition


Exhibition Day


FD's gone royalπŸ‘ΈπŸΌ 

We made our way down to Kensington Palace to check out the Diana exhibition


Wednesday, 2 August 2017

Anna Sui



Yesterday we went down to the Fashion and Textile Museum to have a look at the world of Anna Sui